Milwaukee World Festival / Summerfest
Categories
Entertainment
About Us
Milwaukee World Festival, Inc. is an independent, private 501(c)(3) corporation founded in 1965 that produces Summerfest, presented by American Family Insurance, a three-weekend festival that typically generates approximately $187 million in economic impact for the community each year. Milwaukee World Festival, Inc. also maintains and improves Henry Maier Festival Park, located on 75 acres on the shores of Lake Michigan in Milwaukee, WI.